Stories that will make you stand out from the crowd

What can a journalist do for your business?

A journalist can discover the stories that editors want to publish and readers want to read.

By sharing your stories, you will enhance your profile, broaden your influence, and earn trust.

Do you want craft stories that get you noticed? Let’s get started by booking a Discovery Call today.

Which journalism service is right for you?

Articles for print and online

 There are numerous platforms where publishing your story as an article can benefit your business. These include:

• Your website
• Your email newsletter
• LinkedIn
• Trade publications or websites
• Medium
• Substack
• Guest posts on relevant blogs

I can help you by finding your stories, telling them in a compelling way, and, if needed, pitching them to editors.

 Thought leadership articles

The purpose of a thought leadership article is to demonstrate your experience, knowledge, ideas, and insights, and to influence others. Incorporating storytelling into your thought leadership pieces will engage your readers, foster an emotional connection, and create memorable content. Let me assist you in crafting thought leadership articles that are eye-catching, relatable, persuasive, and impactful.

Press release writing

Every day, a journalist’s inbox is flooded with press releases; many will remain unopened or be deleted. This means your press release must tell a strong story with a compelling subject line to grab the journalist’s attention and secure media coverage. In return, you can enjoy the benefits of increased brand awareness, improved credibility, and a boost to your SEO. As a former journalist, I can help you find your stories and craft a powerful press release that journalists are eager to feature.

Alongside writing, I can pitch your press release, distribute it to your selected outlets, and manage media enquiries.

Advertorial writing

Advertorials must closely resemble the news or feature articles of your chosen publications. These days, more publications are requesting businesses to pay for space to be featured, making effective and well-written advertorials essential. As a copywriter and journalist, I create advertorials that read like articles and will persuade readers to take action.

I can handle any communications with sales contacts or journalists on your behalf.

Ghostwriting

I can ghostwrite any piece you choose so that it appears under your name and reads as if you have written it.